Local SEO and Proximity Search Optimization

Local search engine optimization (SEO) is an organic inbound marketing strategy that drives quality traffic to a website. It’s used to optimize a website for local search by increasing its visibility in the search engine results. Local SEO is of particular importance to smaller businesses that look to do business with customers in specific geographic regions.

Brick-and-mortar storefront or services businesses within a local community use local SEO tactics and tools to generate more sales leads by showing up as a top local search result. 46 percent of all Google searches have local intent. Consumers want to find local businesses quickly and easily.

Proximity Search Optimization

Dominate local search. Our platform is designed from the ground up to help businesses fully optimize their digital presence and show up in Google’s 3-pack of best, most searched for locations near you! With us at your side, it doesn’t matter where or what type of business: we’ve got everything covered so that no one delivers better brand visibility than yours does right now.

Local Business Listings

Did you know that no matter how many locations or where consumers search (Google, Siri), results are local? Ensure they discover accurate engaging information by using our platform for all their needs.

Location Pages

Get your own local page for every place you have a listing! BERI Consulting creates custom webpages optimized to appear in search engine results and on maps. With our Location Pages feature, brands are automatically shielded from competition because they can manage all their listings at once through one easy-to use interface – no more juggling between websites or constantly checking Google Maps just so people know where YOUR business is located (or driving around aimlessly trying not get lost).

Boost Your Reputation

Boost your company’s digital reputation with a single platform that monitors customer feedback and lets you respond quickly, at scale. Monitor social networks like Yelp or Facebook for each location across multiple platforms!

Local Social

Competition is tough in the social media space. But We have found a way to stand out with its community-specific content and ads, while maintaining control over branding – all from one platform at scale!

Insights & Reporting

Our platform helps you optimize your local digital marketing efforts. It will show the right mix of promotional activities and content that’s needed for growth, so we can prioritize where to spend time on this important front in order maximize potential results with a single comprehensive view into our performance.

Market Research & Competitor Analysis

Our Market Research service is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services on the local market. The goal of marketing research is to identify and assess how changing elements of the marketing mix impacts customer behavior.

Our Competitor Analysis service for local businesses will examine each competitors’ product or service offering, facing our client, across the following categories of evaluation:

  • Competitive positioning / Market Share Analysis
  • Business and pricing model utilized
  • Comparative Technology Evaluation
  • Products features Comparison
  • Business Relationships, Partnerships, etc…
  • Distribution Sales Channel Analysis
  • Market segmentation
  • Marketing strategy evaluation
  • Strength and Weaknesses Analysis

Local SEO Audit

Our local SEO agency performs a thorough local SEO audit to determine your current local SEO ranking, gain actionable insights and build your local SEO checklist. We check your NAP visibility, identify your geographical location and service areas and examine your Google My Business listing. To complete your local SEO strategy, our local SEO experts also conduct Google My Business page audit, review analysis, landing page audit, local citations analysis, competitor benchmarking and organic link and penalty analysis.

On-Page Optimization

Is your website optimized for your target location? Our local search engine optimization services cover on-page optimization to ensure your site ranks high in your service area. We optimize your homepage and metadata with geo-specific keywords, create service, city and industry pages, set up social media signals and implement local SEO best practices throughout your website. Our local SEO company also applies local business schema to your web pages to make it easier for search engines to understand your brand offerings and target locations.

Google My Business SEO

Manage your Google My Business locations and ensure your brand information is complete and up-to-date with help from our Google My Business experts. Our Google My Business services include GMB SEO and Bing and Yahoo Local optimization. We ensure that these business profiles carry over the same brand identity and are optimized for your target location or service area. Our Google My Business experts also audit your business information across the web to give you the best possible, error-free local presence.

Link Building

Invest in affordable local SEO services and expand your digital footprint. As one of the best local SEO companies, we ensure search engines find an accurate representation of your business across the web. Our SEO service company creates hyperlocal SEO landing pages, builds your local SEO citations, leverages keywords with high domain relevancy and launches email outreach campaigns. We follow GMB SEO and local link building best practices to attract links that deliver the most value to your business.

Online Reputation Management (ORM)

Online reviews can provide positive proof about your company and help increase customer trust. Studies show 88 percent of consumers consult online reviews before they purchase local services. Protect your brand image and turn customer reviews into marketing opportunities with help from our local digital marketing agency. Our local SEO marketing company implements an effective online review acquisition strategy and provides recommendations on the best software for customer review marketing to help you get online reviews from your best customers.

Content Writing

Create and publish engaging local SEO content and capture your target audience’s interest. Our local SEO firm comprises a team of experienced content specialists and industry experts who work closely together to create a useful local SEO guide for your content marketing. Our local business SEO services include keyword research and optimization, guest blogging and local site content optimization. We create enticing, relevant titles and produce quality content to drive more traffic to your website.

Business Citation Management

Local SEO citations serve as a reference of your business name and address on another website. Our Google My Business experts leverage high-quality third-party sites to build local citations for your business. We add your brand to second-tier local business directories, such as Angie’s List, FourSquare, MojoPages and Yelp. Our local SEO company also researches niche directories based on your industry and submits your business information to gain maximum control of your online representation.

Conversion Rate Optimization (CRO)

Conversion Rate Optimization (CRO) More visitors do not necessarily mean more sales. Your business website need to be clean, attrative, and user friendly to retain your visitors, and maxiunly convert your site visitors to your customers.

Conversion rate optimization is the art and science of getting your Website, Landing Pages, Emails, Shopping Cart, etc. to consistently convert at a much higher rate. Its about getting more of your current visitors to take and complete the action you want them to. Decrease your bounce rate, improve you click through and conversion rates and you will maximize profits and grow incremental sales.