Nov 5, 2016 | Content Marketing, Local SEO, SEO, Social Media Marketing
Content is everything around you. It all tells a story. If you don’t have a plan for how that story is being told, then you might not like how it turns out. Content marketing expert and blogger Heidi Cohen, however, provides a more detailed explanation, stating:...
Dec 8, 2013 | ORM, SEO, Social Media Marketing
If someone reports your company to a consumer watch group, a competitor follows you around leaving negative comments or an angered customer devotes hours to publicly hating you, then it’s pretty obvious you have an online reputation management problem. Is that...
Mar 16, 2013 | Online Marketing, SEO, Social Media Marketing
2012 has been a volatile year for the search engine optimization industry. Google released a number of algorithm updates, including the Exact Match Domain (EMD) update, 13 Panda updates, changes to actual search results pages, unnatural link warnings through Google...
Mar 15, 2012 | Online Marketing, Social Media Marketing
If there is one thing certain, it’s that Facebook loves making changes. Last year, Facebook introduced Timeline, which changed the look and functionality of your profile. The new focus was clearly on telling your personal story with an extra emphasis on images...
Mar 15, 2012 | Online Marketing, Social Media Marketing
There was a collective groan from the masses when Facebook announced its changes to the look and usability of their pages. As of March 30th, TIMELINE will be the standard across the board. For the individual user, the changes are aesthetic. For...
Jan 26, 2012 | SEO, Social Media Marketing
Google on June 28, 2011 finally took the wraps off of its answer to Facebook, and it’s called Google+. While Google has launched numerous social products in the past, Google+ is the Internet giant’s most comprehensive offering to date. It is...